I led the strategy and execution of a market entry event for Monkey Shoulder, a global whiskey brand. As the Event Concept Planner and Manager, I developed and oversaw a project designed to engage top-tier influencers, models, and public figures in Turkey. My role was to create a compelling brand experience that would organically drive social media engagement.
Monkey Shoulder
Monkey Shoulder
Smooth Scroll
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Project
ROLE
CONTENT MANAGER
We developed and implemented a series of interactive 'Make It Monkey' activations, encouraging our guests to create and share their own content, which resulted in an impressive 17 million impressions and successfully establishing the brand's presence in the Turkish market.
The event was a major success in building brand community and driving positive engagement. It successfully brought the brand's core values to life by creating a memorable and personal experience for all attendees.
Monkey Shoulder
Monkey Shoulder
Monkey Shoulder
OVERVIEW
I led the strategy and execution of a market entry event for Monkey Shoulder, a global whiskey brand. As the Event Concept Planner and Manager, I developed and oversaw a project designed to engage top-tier influencers, models, and public figures in Turkey. My role was to create a compelling brand experience that would organically drive social media engagement.
Smooth Scroll
This will hide itself!
This will hide itself!
Project
ROLE
CONTENT MANAGER
We developed and implemented a series of interactive 'Make It Monkey' activations, encouraging our guests to create and share their own content, which resulted in an impressive 17 million impressions and successfully establishing the brand's presence in the Turkish market.
The event was a major success in building brand community and driving positive engagement. It successfully brought the brand's core values to life by creating a memorable and personal experience for all attendees.
Monkey Shoulder
Monkey Shoulder
Monkey Shoulder
OVERVIEW
I led the strategy and execution of a market entry event for Monkey Shoulder, a global whiskey brand. As the Event Concept Planner and Manager, I developed and oversaw a project designed to engage top-tier influencers, models, and public figures in Turkey. My role was to create a compelling brand experience that would organically drive social media engagement.
Smooth Scroll
This will hide itself!
This will hide itself!
Project
ROLE
CONTENT MANAGER
We developed and implemented a series of interactive 'Make It Monkey' activations, encouraging our guests to create and share their own content, which resulted in an impressive 17 million impressions and successfully establishing the brand's presence in the Turkish market.
The event was a major success in building brand community and driving positive engagement. It successfully brought the brand's core values to life by creating a memorable and personal experience for all attendees.